Have you noticed that many sites where adsense is implemented wrap their text around Google Adsense advertisements? It catches the reader's attention across your ads while reading the article, which is a good way to generate a better click-thru rate(CTR), more ctr means more money. This is made possible by using the div tags to float the ads. Below is the code to achieve the same for a 250 pixel wide ad:
adsense setup code:
AdSense will serve ads that are generally very relevant to the content of a particular page. Here are some tips based on my experiences so far with the AdSense program.
Don’t put ads on empty pages
Don’t be afraid to ask questions
Avoid non-English characters on English pages
Check your keyword density
Manage your own AdSense account
Carefully craft blog or forum pages
Access your console from alternate domains
Join the AdWords program
Plumb AdWords for keywords
The following are the major points to remember before we start making money with Google Adsense.
Ad Colors: Pick colors that blend well with the site, matches the background color and compliments the site. Make them feel like a part of the site.
Ad Formats: According to Google the top three formats are the 336×280, the 300×250 medium rectangle; and then the 160×600 wide skyscraper. Wider ad formats typically do better than their thinner counterparts, partly because they are more noticeable and partly because they actually take up fewer lines. With every additional line of the ad you have a chance of losing that interested user.
Ad Location: The middle of the page above the fold location is typically best. Also according to Google if you have an article page with a long body of text, the bottom of that article can actually pretty successful.
Image Ads: Google suggests that if you want to maximize revenue you should consider turning them on. However, do this carefully as they can sometimes be too distracting. Thus while you may increase the amount you make per click and you percentage click through ratio you may ultimately see a decrease in page impressions over time.
AdSense For Search: You can use it as a search box for your site. You then receive payment for any ad clicks.
Link Units: These can be very useful since they don’t take up much space, and they also allows the user to refine what they’re interested in.
Experimentation: This is a theme echoed by all experts. Use Google’s channels to test different positioning, ad formats and colors to find out what works best. Just by finding the right color, position and format combo you can more than double your revenue.
Keep your site unique: If you can keep the content of your site unique then you are likely to attract more visitors and thus more viewers for your ads.
Use high paying keywords: Some keywords pay much higher CPC than others.
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